THE STORY OF GENNY™
THE EVOLUTION OF A DREAM
Genny™ was born from an intuition of Paolo Badano, an entrepreneur who has been living with his wheelchair for over twenty years due to a trivial road accident.
Following the event, Paolo has tried over the years to improve his daily mobility, but without finding anything that made him go out of traditional patterns.
The four-wheeled chair not only appeared limiting and often aesthetically questionable, but it also had clearly outdated technology.
Only in 2009 his attention was captured by the Segway PT, a self-balancing vehicle with only two wheels, designed by Dean Kamen and produced by Segway Inc.
Since Segway is a device that imposes an upright position on the part of its user, Paolo's idea was to make this technology accessible also to the “seated people” (a definition that Paolo often uses to define motor disability).
Genny™, as well as being functional, it is also beautiful to look at. One of the objectives that Paolo has set for himself since the beginning of his "adventure" was to pursue a totally new and ambitious concept with this idea: the association of the word "Design" with "Disability".
The Design of Genny™ is aimed at shifting the interlocutor's attention from the problem of limited mobility to the “magic” linked to the means that the person is using. Together with autonomy, this new interpretation can prove to be fundamental in the complicated road towards the integration of disability.